Information about Microsoft Pixel Sense

 

Microsoft unveils major new  tablet stamped Microsoft  the publisher has done it again Wednesday with the news of its smartphone operating system, Windows Phone 8. Detailed review of this new OS.

Decidedly, this June is revealed dense sized events among tenors of the computer. After the announcements of new products from Apple, Microsoft unveiled its Surface touch-sensitive tablet on Monday, two days before holding a press conference for developers and to present the new version of its smartphone operating system, Windows Phone 8. The editor provides an update on the system platform without too much talk functions to the user.

The main information is that Windows CE, the kernel used to date for the mobile OS, is discarded. The new kernel will be exactly the same as Windows 8 will be found both on the tablet surface than on the PC. The file system and applications are identical, and drivers. Have chosen to unify the core is a real strategy for Microsoft. Thus, developers will not need to create applications for each type of system. The language used to create the programs will be the C language and C + + instead of the inevitable. Net. Direct X is also a native. The idea is to save time for developers to come easily offer their applications on the Marketplace. One way to rapidly increase in power. In addition, users can switch between a tablet PC or a smartphone, very flexible and easily share content between devices.
 

Finally, the microSD compatible and contactless payment

Material management side, while the specification was very tight for previous versions of Windows Phone, multicore processors are now supported. On the subject, rumors indicate that we should find mostly chips Qualcomm Snapdragon S4. Whereas previously it was strictly fixed at 512 MB, RAM onboard can be substantial. It is the same for memory storage once limited to 16 GB maximum. Now, it may be extended through, finally, a microSD card compatibility. Graphically, new definitions are available: 1280 x 768 pixels and 1280 x 720 pixels. Windows Phone also improves the management of multitasking. Instant messaging or voice over IP software will not be interrupted in case of appeal, as is the case now.

Like that offers Android (Google), wireless technology NFC will also be managed by Windows Phone 8. Practice to transfer documents to a person using a smartphone equipped and situated nearby. Knowing that one of the applications of NFC contactless payments, adds a module called Microsoft Wallet or "portfolio" in French. It is he who will store the virtual credit cards and possible coupons.

Security, there is also progress, since the content of mobile will be encrypted. Enough to meet the demands of professionals who shunned the smartphones running this system for this reason.

Windows Phone 8: a redesigned home screen

The publisher has also redesigned the interface of Windows Phone including the home page with its tile system. Now it will be possible to enlarge the size of the tiles, to give more importance to one than another tool. Tailor-made, ie.


This video shows the new home screen of Windows Phone 8. It features "tiles" which you can adjust the size depending on the applications you want to highlight.As for Windows 8, Windows Phone's browser Internet Explorer 8 will be 10. A version so mobile, that will manage the HTML 5. However, as a mapping software, Virtual Earth is abandoned in favor of Nokia Maps, the software house partner Microsoft.
 

It is on the field of speech recognition that Microsoft wanted to cross swords with Apple and its famous Siri. Unlike Siri which operates in closed circuit, the publisher will provide developers with the tools to create their own voice commands to enrich their applications.

Finally, regarding the updates of the system, no need to connect the phone to a PC and use Zune, as is the case with the current version of Windows Phone. The updates are now done with Wi-Fi

Microsoft has not yet given a release date of Windows Phone 8, but presumably it will be bundled with Windows 8 shooting in the fall. The publisher, however, comes the list of partners: Nokia, Samsung, HTC and Huawei.

After version 7.5 (Mango) who presented up to date Windows Phone with Windows Phone 8, the Redmond company is armed to regain ground against its two rivals Apple and Google. As he has done with the presentation of his house shelf space, Microsoft is well on land adventure novel, since Rick Sherlund, an influential analyst of the firm Nomura, Reuters has announced that Microsoft is currently developing its own smartphone with a phone manufacturer.

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Microsoft Surface on OEM

As the head of Microsoft's OEM division passes to other occupations, business partners from Redmond prove upset about the introduction of Surface. HP, for starters, will only x86 tablet.If Windows 8 is (to Redmond's own admission) a risky bet for Microsoft, the tablet Surface could go down in history as the point of friction largest ever reached by Redmond with the business strategies of its OEM partners.

There is an important first handover, in Redmond, its producers in the department: the corporate vice president Steven Guggenheimer leaves the management of the OEM division at Nick Parker (formerly vice president, sales division of the above) and move to a new role " senior "within the company, while Microsoft is quick to explain that it is a handover already planned for some time and made to coincide with the beginning of the fiscal year (July 1).

Èprobabile was all planned, but after the presentation of Surface signs of friction between the company and the manufacturers of Windows computers and gadgets are becoming more obvious: hitherto OEMs were studying the possibility and the opportunity to make tablet ARM Windows-based 8, but with the introduction of Surface such a possibility seems to be much more remote. Some people complain of the alleged double game made by Microsoft, which on one hand was helping the partners in finalizing the design of the next Windows-centric systems and in the meantime had been prepared to unveil "his" Surface to the general public.

And maybe it will not be open crisis, but at least one major manufacturer has already given on the tablet package Windows-ARM: Hewlett-Packard has declared its unwillingness to make a Windows Mobile 8 based on the chip, at least for now. For now, the American company will only produce a tablet / convertible for the business market, the spokesman explained.
 

Surface, Microsoft's tablet

Announcement in Los Angeles. Two versions, one an ARM and x86. Prices and availability to be determined, but the big jump in hardware testing BigM.Rome - The Italian night, afternoon in California, Microsoft has brought a carefully selected group of journalists in a Hollywood studios to show a novelty hitherto unsuspected: Redmond also has its tablet, actually has two, and are all called Surface.

Two versions, then: a CPU with ARM and x86 (Intel), or a tablet itself with similar capabilities to those far from Apple and its competitors Android, and one that embodies a different form-factor characteristics Hardware hitherto the prerogative of Ultrabook. 10-inch screen, HD for the ARM model (which is equipped with Windows 8 RT) and fullHD model for x86 (Windows Pro 8).

Surface is a complete hardware platform: the magnesium case is made specific and dedicated components, has an element that is "detached" from the bottom and it focuses on three hinges to become a support to hold the tablet vertically (Kickstand) There are a couple of covers / keyboard, a multitouch and a traditional design that complement and serve as a complete package.
 

Prices and launch date remains a mystery. Microsoft speaks generically of absolute competitiveness with the rest of the competitors, probably in the hope of not offering any discounts on the side (Google expected to launch its tablet later this month, Apple could decide to surprise everyone before Christmas).

Incredible level of secrecy maintained by Microsoft before this double launch: an operation worthy of Apple, because no one until now had never even speculated that Redmond could throw with such force in the hardware market. Certainly the hardware OEMs have not done anything to escape, although many in Asia have been involved in the work: and many of them will also be competing for tablet Surface, but Microsoft states that they will not be hindered in any way and enjoy the same type support hitherto granted to all partners.

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Microsoft Surface marks turning point

Microsoft Surface, Microsoft's tablet, was announced just a week, but details on its operation remain scarce and not very detailed. What seems definite is the opinion of technologists towards the new device. Surface, which has a version with Windows 8 and Windows RT, but it already seems clear that this device will mark a turning point for Microsoft, both positive and negative cases.

Of course, Microsoft has made great hardware in the past that have made it successful, but it does not seem to belong to these Surface: TheVerge fact writes that: "The announcement of Microsoft Surface has shown that it is ready for a historic step, a process that up to Microsoft has now seen supporting actor along with Dell, HP, Acer, "and which now will see the company run by Bill Gates alone. "This move may soon remove the historic partners in a short time." Continue Joshua Topolsky of The Verge, "but it could also give Microsoft something that desperately needs: a new chapter in its history."

As this story is clear, however, has yet to be understood. iPad, the comparison is inevitable, is a unique product, while the Surface already in two models with two different operating systems and two different processors, which could instill confusion among potential buyers of tablet less attentive.

On the other hand, the new tablet Microsoft could set a new standard in design, at present, is absent in all non-Apple tablet. "Other hardware manufacturers still produce tablet for Windows 8, as well as portable and desktop PCs, but Microsoft Surface could indeed dictate the standard for the desgin: it is the clearest demonstration of how Microsoft interprets the connection between your hardware and software, more than Dell, HP and other manufacturers have done so far, "says Joanna Stern of ABC News.
 

Regardless of how the Surface is competitive tablet market with iPad updated a few months and certainly the object of desire of all, there is no doubt that from June 18, Surface has become the focus of discussions. The advent of Microsoft tablet is very well seen especially among business users, as emphasized by Ced Kurtz Pittsburgh Post Gazette. "Business users know how to manage their communications networks, and may actually prefer a Microsoft tool rather than Applep er to continue their work. "

To critics, it is still waiting for some time, when the tablet is a product of Microsoft Surface cryptic and less available for testing.Los Angeles (California, USA), June 19 (LaPresse / AP) - Microsoft has introduced Surface in the night, tablet designed to rival Apple's iPad. He was Chief Executive Steve Ballmer to show the tablet to the public, defining it as part of "a whole new family of devices" that the company is developing. A version of the device, which will not be sold until at least autumn, is often 9.3 mm and mounts the Windows operating system RT. 

 

It is sold with a cover designed to support and hold him upright and a touch keyboard, which attach magnetically to the tablet. It weighs 680 grams and the price will be similar to that of other tablets already on the market. Its dimensions are similar to those of the last iPad, often little more than 9.4 mm and weighing 590 grams.Microsoft has also promised that, depending on the model chosen, the price of the Surface will be similar to the iPad, whose range goes from 499 to U.S. $ 829. The announcement of the Surface is accompanied by that of the new operating system Windows 8, designed with you in mind and that the tablet should be placed on the market in September or October.

 A second version of the Surface, slightly thicker and heavier, will be equipped with the Pro version of Windows 8 and will cost as much as a Ultrabook. In the box there will be a small pen that allows users to write down notes by hand on documents as PDF files. "It is a tablet that is also a great PC and a PC that is also a great tablet," said Steven Sinofsky, president of the Windows division of Microsoft, speaking of Surface. "We are saying that the world is different now and are trying to make it appealing to the brand new Microsoft," said analyst Carolina Milanesi, Gartner Inc.

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Microsoft Pixel Sense designed for Windows 8

 

Here is Microsoft Surface, the tablet designed for Windows 8. Microsoft is the second great revolution.It's called Surface, is a tablet. Unveiling the mysterious object in the night to Microsoft: a dedicated hardware to enhance the features of your operating system. "As Windows required a mouse so Windows 8 will have its own hardware," with these words Steve Ballmer, CEO of Microsoft made it clear yesterday in Los Angeles because of this second revolution. After opening with Smart Glass ecosystem of Xbox (platform games, music and video) to iPhone and iPad (and competing device) yesterday Microsoft has decided to produce a tablet following the example of Apple. 

Services and products designed to work better together: a mantra of Steve Jobs back in time and space from the origins of Microsoft, a company formed to sell software that has always left the task to hardware manufacturers to shape their own programs. "Consumers want to work and play, "said Ballmer, and the iPad tablet with Android are likely to take more and more large (have thought) so why not give them an item engineered to Window 8 - the latest version of the operating system coming to market autumn-with exclusive services and features? The images and videos shown suggest a tablet super slim (only 9.3 mm), lightweight (0.6 kg) with two USB ports (a curse for Apple) and replaceable (well not die with the product).

 A concrete tablet so for the man who still uses the keys for data and documents, or otherwise does not always intend to move to wireless or cloud to load content. The display is 10.6 inch, 16:9 Gallery_3_largeHd, two cameras and glass Gorilla Glass. Can stand alone (22 degrees), as seen from the images and will come with colorful keyboard (but it is too matter of taste, love the pastel colors in Redmond fired). Bloggers and magazines also argue that the U.S. will come with 64 GB memory and 128 GB. Other characteristics techniques will be announced later. Most curious are the producers of computers, like HP, Lenovo, Acer and Dell, which so far have designed their tablet thinking of Windows without the fear of finding Microsoft as a competitor. 

 

Apparently in Redmond have thought twice before betting on its own tablet. As we have thought before opening the Xbox platform to competitors. These two moves will certainly mark the first real big break came when Microsoft for the position more and more as a player, not just computing but also electronics.

Surely you have followed the official presentation of the network or have read some articles about what is Surface. A new tablet, innovative product from Microsoft itself, and of course that will mount the Windows operating system that seems to be born just 8 optimized for these new "mini computer". A 'Metro fully usable interface with a touch screen, more if a tablet with a screen over 10 inches. 

Surface presented in two different versions: the standard, called Surface RT for Windows and the other version, maybe more "advance" which took the name of Surface Differences Pro 8 for Windows, as well as nel'architettura processors, is all the hardware in the tablet. If the base version are USB 2.0, in that there will be a Pro 3.0, such as memory storage available: the basic version is maximized while the 64Gb Pro is also coming to 128GB.

After a few days after the official presentation of Surface, were communicated to those who should be the official prices which will be marketed devices. Prices fluctuate from 599 up to $ 799. The starting price is just what Windows RT while the tablet will cost 799 Pro and Windows 8 will be equipped with a respectable hardware that can compete with the major ultrabook currently on the market. Obviously, prices are subject to change delel, as the tablets are available in two "cuts", 32 and 64GB.

However, according to sources almost certain, Microsoft will not include in the purchase price of the tablet cover that showed during the presentation. It will be a choice to the user whether or not to buy the Touch Cover and Cover Type, choosing the color of choice among many presented. Attualmete Surface is not because the market expects the final version of Windows 8, which is slated for early or mid autumn. The Pro version will be launched about 3 months of difference to the RT version.

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Microsoft has its own brand Pixel Sense

It's a historic shift in Microsoft strategy. After three decades of software developed and left others manufacture of computers, the company introduced a line of private label tablets, called Microsoft Surface, to compete with the iPhone.

The announcement was made at a presentation in Los Angeles, which began about the 0h of Tuesday (Lisbon time). A week ago the event was generating great expectations and was surrounded by a secrecy that is more typical of Apple.

The Microsoft Surface tablets have a screen of 10.6 inches (slightly larger than the iPad) and equipped with USB ports. There are two models. One version is thinner and lighter and is equipped with the RT Windows (the Windows version 8 for ARM processors, which are typically used in mobile devices) - will be sold with 32GB and 64GB. A top model offers a higher quality display, more connectivity (three USB ports instead of two), comes in 64GB and 128GB and is equipped with Windows and Intel Pro 8. Microsoft did not give details about the camera that equips appliances. Prices were not disclosed.

Windows 8, which will hit the market after the summer, is designed to be used on both computers as in conventional tablets and is the first system from Microsoft designed to adapt to this kind of devices - the interface supports the use of both mouse and Keyboard as touch and gestures on the screen.
 

In the presentation, Microsoft CEO Steve Ballmer signaled the paradigm shift that this move represents to Microsoft with a type of statements that resemble those made by Apple executives, while advocating the integration of software and hardware. "We believe that any intersection between humans and machines can be improved when the hardware and software are considered together," Ballmer said.

It was precisely the strategy of software and decide to just let other brands create computers that are compatible with Windows gave Microsoft the lead over Apple in the 1980s. Now the company seems to adopt, at least in part, the strategy of the rival.

"The integration between hardware and software shall be recognized by Microsoft as essential in order to give consumers a product whose experience is better and that can compete with the popular iPhone," explains the PUBLIC Francisco Jeronimo, an analyst at IDC.

In addition to competing directly with Apple, Microsoft will also now compete with existing partners, companies that manufacture computers with Windows, but are preparing to take tablets hit the market with this system.

Microsoft also showed a protective cover tonight for Surface that has a physical keyboard integrated. The accessory is available in various colors.

The Surface will compete with the iPhone, which came in 2010, virtually inaugurating a segment in which Microsoft had already made up experiences, but almost no consequences.
 

"There are very important strengths and differentiators" in Surface analyzes Francisco Jeronimo, noting that one of them is the physical keyboard cover. "On the other hand, is very important to integrate Office. This will be the killer application for this Microsoft product is attractive compared to Android and the iPhone."

The analyst, however, sees a potential problem: "From the information given, the price perspective that is not low enough to compete in markets sensitive to this factor.

the event 'mysterious' Microsoft has suffered a slight delay. But it did not disappoint those who bet on a tablet: the new Surface, Microsoft's weapon to fight with the iPhone was announced by Steve Ballmer, CEO of the company. "It's a community of brand new computers from Microsoft," Ballmer said. "It embodies the notion that hardware and software they push each other forward."
 
Steven Sinofsky, president of the Windows and Windows Live took the stage to explain the details of the new tablet. Presented as' the stage of the new Windows ", the model is only 9.3 mm thick, with USB 2.0 ports, all made from magnesium. Has 10.6-inch screen and the device has access to all standard Windows applications store .

During the presentation, the tablet crashed. The solution was to get a new one and continue. Sinofsky did a demonstration and explained that the Netflix streaming application has been redesigned for Windows 8. "The Surface of the Wi-Fi is the best that has appeared in a tablet," he said.

The new Surface comes with its own support - Kickstand - without the need for accessories and covers. It is equipped with Gorilla Glass, and comes with integrated hood - which is also a multitouch keyboard - with only 3 mm thick. The keyboard / cover also includes a trackpad. The Surface will come in two versions, one with an Intel processor and Windows Pro 8, and another with ARM processor and Windows RT.

Check out the official specs:

Surface Windows RT
Operating System: Windows RT
Weight (1): 676 g
Thickness (2): 9.3 mm
Screen: 10.6 "HD Display ClearType
Power consumption: 31.5 W-h
Connections: microSD, USB 2.0, Micro HD Video, 2 × 2 MIMO antennae
Productivity: Office '15 'Apps, Touch Cover, Cover Type
Accessories: Case & Stand VaporMg
Storage: 32 GB, 64 GB
 

Surface Pro 8 for Windows
Operationalized System: Windows 8 Pro
Weight (1): 903 g
Thickness (2): 13.5 mm
Screen: 10.6 "Full HD Display ClearType
Power Consumption: 42 W-h
Connections: microSDXC, USB 3.0, Mini DisplayPort Video, 2 × 2 MIMO antennae
Productivity: Touch Cover, Cover Type, Palm Block with Pen
Accessories: Case & Stand VaporMg
Storage: 64 GB, 128 GB

No pricing information was given. The Windows version comes with the RT Windows 8 in September. The model with Windows 8 Pro is the market 90 days later, and will be sold in stores from Microsoft in the United States. In Brazil? Hopefully.


The event

In the room of the event at Milk Studios in Hollywood, when the guests began to come - as with some delay - screens showed images of tablets, according to The Verge. The guests were given champagne and, pending the start of the event, the images were giving 'tips' that a device with two screens would be announced.

Finally, with greetings to those present, warnings of what was or was not allowed and the increasing volume of the music, the event began.

Steve Ballmer, Microsoft CEO took the stage. "Thank you for being with us. Recent years show large changes in the industry, and Microsoft. Cloud computing, entertainment ... and all we have done, Windows is the heart and soul," he said. He recalled that the system runs on more than one billion PCs worldwide in homes, offices, schools, governments. "And Windows 8 reinvented it all," he continued.

Then, remembering the history of Microsoft, and bet Bill Gates, the founder, in software, Ballmer recalled the history of the company showing that Microsoft has made in terms of hardware over the years.

First it was the mouse. Then the keyboard with natural posture. In 2007 came the Microsoft Surface, Kinect (2010). Ballmer said that everything was designed, engineered and produced by Microsoft. The CEO spoke about the connection between man and machine, which gets better with the right mix of hardware and software.

Announcing that it was time for a new addition to Windows 8, Ballmer announced a new family of devices, directly from Microsoft. He showed then the new Microsoft Surface, the tablet of the company, one of the most persistent rumors when people wondered what would be the 'mysteries' big announcement. According to Ballmer, people today want to work and play in one device - and therefore, presented the response from Microsoft: the new Surface.

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Enthusiasm for Microsoft's tablet Pixel Sense

The new tablets from Microsoft do not represent a threat to the iPhone, Apple, seen little enthusiasm among programmers to create applications for the new Windows operating system, analysts said.

Microsoft introduced its line of Surface tablets on Monday, creating competition not just for Apple but also for its partners hardware manufacturers such as Samsung Electronics and Hewlett-Packard. "Even though the pricing details are not clear ..., Microsoft will have to sell for much lower price than the iPhone if you want to be competitive," said Peter Misek, an analyst at Jefferies.

The Surface tablet will have two versions, one driven by Windows-based RT and architecture chips used in most other tablets, and other, better performance, using Windows Pro 8. "The most important factor for the success of a tablet is the ecosystem. Based on our discussions with developers, we believe that the lack of enthusiasm on their part is worrying," said Misek.

He estimates problems for Windows 8 tablets in competition with the iPhone, offering more than 225 000 applications, and to a lesser extent, also in front of the tablets powered by Google Android, as the Galaxy Tab, Samsung.

The smaller and lighter version of Microsoft Surface intends to compete directly with the iPad, and second, heavier targets the new generation of lightweight notebooks, which would put the company in competition with major manufacturers of personal computers.

But selling two versions of the tablet in the same retail channels will confuse consumers, according to Jefferies analyst, Forrester Research and ThinkEquity. "Choice is a key tenet of Windows, but choose other upset the consumers," said Forrester Research. "Apple understands this fact and limits the options on the iPhone connectivity, memory and ... black or white."
 

But some analysts believe that the use of a keyboard built into the cover off the device and an aggressive policy of price, may help Microsoft gain market share. "The keyboard, a simple accessory, is what makes the device more attractive, because it preserves a traditional interface, which in our opinion, many users appreciate the subtlety of an integrated protective cover, something that most users will want," said Walter Pritchard, an analyst at Citi.


Windows 8 marks the beginning was WinRT,    

The combination of the Windows programming model runtime (WinRT), the new interface Metro (which is helping developers and companies to adopt new technologies from Microsoft) and support the legacy of WinNT, will allow users of Windows 8, Microsoft's new operating system , continue using Win32 programs along with new applications WinRT, experts say the industry analyst research firm Gartner.
 

For them, the new platform was created to keep the company relevant in a future that will be dominated by mobile devices. The company will strategically position the WinRT as a platform for new developments, but most users should continue to run Win32 programs for the next 10 years or more.

For the vice president at Gartner, Michael Silver, Windows 8 is the initial effort of Microsoft to respond to market demands by providing a common interface and a set of programming API for phones and servers, and also the beginning of the end Win32 programs to the desktop.

"Microsoft will continue providing support to Win32, but will encourage developers to create applications more manageable and engaging using WinRT," said Silver.

"Windows 8 is more than one major update for Windows - is a change in technology," said the vice president for client and mobile computing Gartner's Steve Kleynhans.

Even though Microsoft is not forcing anyone to remove Win32 programs or even preventing developers about this, Gartner believes that it is a matter of time loss of breath strategic Win32 and Windows Desktop.Analysts believe that by 2020 most programs will be rotated from the Metro.

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Pixel Sense Market

 

Tablet is Microsoft's attempt to hold consumerization of the iPhone and Android.According to Gartner's expert, multinational wants to show he knows what it takes to succeed in post-PC era.Microsoft's strategy to launch a line of Tablet Surface is more a way to prevent devices with Android, Google, iPhone and even Apple's gaining strength with the process of consumerization in the companies of a possible focus on hardware the future. The view is Carolina Milanese, an analyst at Gartner.

See complete coverage of the Surface, Microsoft's tablet

The expert explained that the IT Web are three main points that led the software giant to bet, so unexpectedly, another frontier of this technology: enabling the company to evangelize the Metro (its intuitive user interface found in Windows 8) in their stores and control your message from end to end, bring back the "sensuality" to your brand and prove that they know what it takes to succeed in post-PC era, and snipe bidders to deliver the best features or reduce prices.

With unquestionable success in the gaming market with the Xbox and Kinect, your console that captures movements of the human body, eliminating the use of controls, the question that came was, with the launch of the tablet, it is possible that Microsoft will strengthen its presence in the world Hardware and delivered to the market other options, such as smartphones, laptops and even ultrabooks? Thus, competition with Apple, which offers a combination of device and operating system, would be more direct.

But for that matter, the expert is straightforward. "I do not think this is the strategy with the launch of the tablet," said Carolina. "The idea is to prevent the iPhone and Android become attractive in corporate environments," strengthened.

Microsoft Surface in the line presented  in Los Angeles (USA). The statement was made a la Apple, with its own CEO, Steve Ballmer, presenting what he called "the biggest announcement in its history." How was the invitation to journalists to attend the launch - with confidence and expectations about what would be presented - shows that, after years, with rival manufacturer learned how to generate buzz around the news.

We presented two products: an ARM processor for Windows version 8 RT and the other with an Intel Ivy Bridge 22nm i5, 8 Pro for Windows Still no price and no release date, which is common between the two is Glass Gorilla screen of 10.6 inches and a housing magnesium molten metal. At RT, the thickness is 9.3 mm and weight 676 grams, while for Pro, thickness reaches 13.5 mm and weight to 903 grams.

Surface RT also has screen HD (720p), supports USB 2.0, microSD, Micro HD Video, 2 × 2 MIMO antennae; brings the tools Office Home & Student 2013 RT, Touch Cover, Cover Type and has 32GB of internal memory and 64GB. The Pro version has screen FullHD Surface, USB 3.0 inputs, microSDXC, Mini DisplayPort Video, 2 × 2 MIMO antennae, tools Touch Cover, Cover Type, Palm Block with Pen, and 64 GB memory and 128 GB.

Tablet Surface, Microsoft will have a promising future

Analyst at Frost & Sullivan believes that the device will take care of the total user experience. "The integration possibilities become endless when the market speaks the same language".Microsoft announced in Los Angeles (USA) his latest foray into the technology market with the announcement of Surface tablet, which promises to fight side by side for the mobile market largely dominated by Apple.

See complete coverage of the Surface, Microsoft's tablet

The ad, which generated large size speculation last week the effort by Microsoft to make secret what he called "the biggest announcement in its history", was made by CEO Steve Ballmer, who presented the Surface of the two versions, one with Windows 8 RT (based on the Nvidia ARM) and one with Windows 8 Pro Model.
 

Fernando Belfort, senior analyst at Frost & Sullivan, said to be positively surprised by all the effect that the release caused the market for technology "Apple-style the best." "Microsoft has shown that did their homework and knew how to get attention and present your tablet as best as possible, immediately causing a noise worthy of releases from Apple," he says.

Belfort says that Microsoft is getting the opportunity to put into practice a concept that has always been well implemented by the company founded by Steve Jobs, who is the union of hardware and software. "This is the opportunity for Microsoft to take care of the total user experience, end to end," he says.

But comparisons, although positive stop al. The analyst at Frost & Sullivan sees a unique opportunity to engage end users and corporate experience within a extended across multiple platforms via Windows 8, which is present in desktops, notebooks, ultrabooks, smartphones and tablets. "The integration possibilities become endless when the market speaks the same language," points out. "That to the end user is positive, but for the corporate market is a move that may prove, in the medium and long term, a great mobility strategy."

The analyst says he had the opportunity to experience the Lumia Nokia Phone with Windows (which also sees a positive balance of experience) and claims to see a continuity in this process mobility. "This tablet can boost sales of smartphones from Nokia," he says. "The clean and basic layout of the new Microsoft operating systems are attractive for some and gain even more strength with an experience that leaves the table to the user wherever he is."

Another aspect observed by Belfort, which can show a bright future for Microsoft's tablet is that the Market Place - App Store the company of Bill Gates - Win, per day, nearly 500 applications.
 

The fight was fierce in the corporate market

Apple has great support in the corporate market because of its platform modules provide superior security to that of its competitors, which in the view of Google, the biggest problem is the Android operating system, which faces serious difficulties to gain traction in the enterprise, because high vulnerability.

Belfort propose a scenario where Microsoft and Apple brigariam directly into the corporate market, and Android would fall into a use entrant, for the end user. "It's time to think Google's open platform on the issue under the responsibility of OEM partners," he says. "At first, it is a possibility, but putting on the table and thinking about the high dominance of Microsoft in the corporate world and the possible - and probable - integration of all Windows platforms, Google has a lot to assess their strategy, go-to-market for companies. "

And this is the point which can also shake the very callous Android. "If the Surface as a friendly platform and take off safely, nothing prevents partners like LG and Samsung look with more appreciation for Microsoft's mobile operating system," he explains. "Certainly, we can expect something in the long term Google with the purchase of Motorola, but this term should not extend too much."

iPadKiller? "The technology market has a lot of it, killing the technologies that already exist, causing a furor unnecessary. Microsoft shows the total force on the issue of mobility and integration of user experience, and can come to surf the same opportunities from Apple, but the margin in favor of the iPhone market is very wide, "says Belfort.

Early experiences

Historically, Microsoft has a good performance when it comes to hardware. Making the Xbox game console, many of the assaults never gave great results and were quickly taken from the market.
 

In 2010, for example, Microsoft and HP launched the Slate 500 tablet, in addition to not excite the market for technology, was put for sale at a price of $ 799 and reached the incredible mark of only 9000 units produced. In the same year, Apple introduced the iPhone, which sold about 14 million units in the first 12 months.

Asked about a possible return of this scenario, an analyst at Frost & Sullivan is quite timely to say that "Microsoft would not dare to lose both in the short term," and explains that in view of all that has been prepared and it was presented, beyond their own specifications Surface, "is easier to get competitors to rethink their handsets than all this is a long shot of Microsoft." "I think they have learned and the proposed new tablet is completely different shows," he explains.

A little more on the Surface

The RT will Windows Surface 9.3 mm thick, USB 2.0, micro SD input, magnesium casing, about 680 grams and 10.6-inch screen with built-in cover to support it - such as smart iPad case - touchscreen and keyboard. It will be sold with two versions of storage: 32 GB or 64 GB, which Ballmer said he will arrive at "prices of conventional devices with ARM technology."

The Surface with Pro Windows 8 will also have the same screen size, but is heavier, with 903 grams, thicker, 13.5 mm, and with battery life a little longer, according to Microsoft, and will use processors Ivy Bridge Intel. Also has USB 3.0 port. It will be sold in two versions: a 64 GB storage and a 128 GB.

Microsoft to announce their own tablet with Windows 8, this second
Product would be done in partnership with the bookstore chain in the U.S. Barnes & Noble

Microsoft expected to announce the launch of its tablet on Monday (18/06). The company sent an invitation to U.S. journalists to attend a press conference to be held in Los Angeles (California, USA), in what would be a "major announcement".

The big bet is that the device is made with certainty with Windows 8. According to international press reports, the product had been developed in partnership with the bookstore chain Barnes & Noble. According to The Verge, the company closed a partnership in April, linking to the area of ​​digital library development with an investment of $ 300 million from the software manufacturer.

A large number of sites, including The Wrap and AllThingsD, Microsoft said it found "well behind" the rival Apple in the area of ​​tablets, and develop the device would be a way to pursue more effectively.

Microsoft's strategy so far has been dependent on the hardware development of its technology partners that run its software. The next operating system release will be Windows 8 and editing Windows ARM technology-based RT, developed only for tablets. At a conference last year, Microsoft showed the participants a Samsung tablet running Windows 8.

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