Monday, 2 July 2012

Enthusiasm for Microsoft's tablet Pixel Sense

http://static.trustedreviews.com/94%7C00002387d%7C072d_orh300w300_Microsoft-Surface-PixelSens.jpg

The new tablets from Microsoft do not represent a threat to the iPhone, Apple, seen little enthusiasm among programmers to create applications for the new Windows operating system, analysts said.

Microsoft introduced its line of Surface tablets on Monday, creating competition not just for Apple but also for its partners hardware manufacturers such as Samsung Electronics and Hewlett-Packard. "Even though the pricing details are not clear ..., Microsoft will have to sell for much lower price than the iPhone if you want to be competitive," said Peter Misek, an analyst at Jefferies.

The Surface tablet will have two versions, one driven by Windows-based RT and architecture chips used in most other tablets, and other, better performance, using Windows Pro 8. "The most important factor for the success of a tablet is the ecosystem. Based on our discussions with developers, we believe that the lack of enthusiasm on their part is worrying," said Misek.

He estimates problems for Windows 8 tablets in competition with the iPhone, offering more than 225 000 applications, and to a lesser extent, also in front of the tablets powered by Google Android, as the Galaxy Tab, Samsung.

The smaller and lighter version of Microsoft Surface intends to compete directly with the iPad, and second, heavier targets the new generation of lightweight notebooks, which would put the company in competition with major manufacturers of personal computers.

But selling two versions of the tablet in the same retail channels will confuse consumers, according to Jefferies analyst, Forrester Research and ThinkEquity. "Choice is a key tenet of Windows, but choose other upset the consumers," said Forrester Research. "Apple understands this fact and limits the options on the iPhone connectivity, memory and ... black or white."
 
But some analysts believe that the use of a keyboard built into the cover off the device and an aggressive policy of price, may help Microsoft gain market share. "The keyboard, a simple accessory, is what makes the device more attractive, because it preserves a traditional interface, which in our opinion, many users appreciate the subtlety of an integrated protective cover, something that most users will want," said Walter Pritchard, an analyst at Citi.


Windows 8 marks the beginning was WinRT,    

The combination of the Windows programming model runtime (WinRT), the new interface Metro (which is helping developers and companies to adopt new technologies from Microsoft) and support the legacy of WinNT, will allow users of Windows 8, Microsoft's new operating system , continue using Win32 programs along with new applications WinRT, experts say the industry analyst research firm Gartner.
 
For them, the new platform was created to keep the company relevant in a future that will be dominated by mobile devices. The company will strategically position the WinRT as a platform for new developments, but most users should continue to run Win32 programs for the next 10 years or more.

For the vice president at Gartner, Michael Silver, Windows 8 is the initial effort of Microsoft to respond to market demands by providing a common interface and a set of programming API for phones and servers, and also the beginning of the end Win32 programs to the desktop.

"Microsoft will continue providing support to Win32, but will encourage developers to create applications more manageable and engaging using WinRT," said Silver.

"Windows 8 is more than one major update for Windows - is a change in technology," said the vice president for client and mobile computing Gartner's Steve Kleynhans.

Even though Microsoft is not forcing anyone to remove Win32 programs or even preventing developers about this, Gartner believes that it is a matter of time loss of breath strategic Win32 and Windows Desktop.Analysts believe that by 2020 most programs will be rotated from the Metro.

0 comments:

Post a Comment